Český finanční a účetní časopis 2013(4):213-219 | DOI: 10.18267/j.cfuc.370
Price Setting and the Role of Management Accounting for Service Provided by Not-For-Profit Non-Governmental Organizations
- Ing. Ondřej Matyáš, Ph.D. - odborný asistent; Katedra manažerského účetnictví, Fakulta financí a účetnictví, Vysoká škola ekonomická v Praze, nám. W. Churchilla 4, 130 67 Praha 3; <ondrej.matyas@vse.cz>.
Compared to business organizations, not-for-profit non-governmental organizations consider far more factors when setting the price of their service than just expected supply and demand for. The paper focuses on both the factors which influence the price setting process and which are specific for not-for-profit sector and whether management accounting knowledge can make the process of price setting more rationale and evidence-based. Based on observation of many of NGOs, the factors can be derived and generalized - they are: insufficient knowledge of real cost structure of organizations' activities, legislative restrictions and/or other limitations the organizations voluntarily impose mainly due to ethical considerations about availability of their service to prospective clients.
Keywords: Not-for-profit non-governmental organization; Price setting; Management accounting.
JEL classification: M41
Published: December 1, 2013 Show citation
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References
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- Král, B. aj. (2010): Manažerské účetnictví. Praha, Management Press, 2010.
- Ramanathan, K. V. (1982): Management Control in Nonprofit Organizations. New York, Wiley, 1982.
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